CIES Football Observatory Monthly Report

n°37 - September 2018

Financial analysis of the transfer market

in the big-5 leagues (2010-2018)

Drs Raffaele Poli, Loïc Ravenel and Roger Besson

Version pdf

1. Introduction

Since its creation in 2005, the CIES Football Observatory has been monitoring the transfer of players through information published by clubs and the media. This report analyses the paid transactions having taken place since 2010 involving teams from the five major European championships: the English Premier League, the Spanish Liga, the German Bundesliga, the Italian Serie A and the French Ligue 1.

The first chapter studies from a historical perspective the sums paid in transfer fees, while the second analyses the clubs and leagues having benefitted from these investments. The third chapter presents the financial balance sheets for both teams and leagues over the period stretching from 2010 to 2018.

The figures published in this report include fixed transfer fees, eventual add-ons, as well as sums paid in the context of paying loans. The sums involved in the case of loans with an obligation to buy are included in the figures for the year in which the agreement was concluded. Within the limits of the available information, the data on recipients take into account the resale percentages negotiated by former clubs.

2. Sums invested

For the first time since 2012, transfer fees paid out by big-5 league clubs were less than for the previous year. In 2018, a drop of 2.4% was recorded in comparison to 2017: €5.82 billion instead of €5.96. The strong increase observed during the 2018 winter transfer window did not continue through to the summer one. However, over the whole year, the amounts invested were clearly above those paid out in 2016: +€1.59 billion (+37.6%).

Figure 1: transfer fee investments of big-5 league clubs, € million

Throughout the period studied, the investments of Premier League clubs represented 37.4% of the total measured for the big-5 leagues. A slightly lower proportion was measured in 2018 (36.5%). Since 2010, the English top division teams have spent 1.6 times more than the Italian clubs, 2.1 times more than the Spanish, 2.8 times more than the German and 3.1 times more than the French.

Figure 2: spread of transfer fee investments between big-5 leagues

In 2018, a new spending record was established in two leagues: the English Premier League and the Spanish Liga. In the first case, the increase was rather limited (+2.1%). In the second, the increment in comparison to 2017 was very marked (+80.4%). Thanks to a better distribution of television rights and international success, the Liga is now well-established as the second force of world football.

Figure 3: transfer fee investments by league, € million

The rankings of clubs having invested the most in transfer fees since 2010 highlights the incredible financial power of a handful of teams. The top three comprises Manchester City, Chelsea and Barcelona. Four other teams have spent over a billion € over the eight-year period analysed. Among the heavy hitters of European football, only Real Madrid (€912 million) and Bayern Munich (€554 million) are situated below this threshold.

Figure 4: transfer fee investments by club, € million (2010-2018)

As for 2018, Barcelona has pipped Liverpool and Juventus in the rankings of the clubs who spent the most. Ten English teams are in the top twenty places. Borussia Dortmund and Monaco are the only representatives of the German and French championships. This result is largely related to the financial gaps existing between leagues of the big-5.

Figure 5: transfer fee investments by club, € million (2018)

3. Recipients

The spatial analysis of teams that benefited from transfer indemnities invested by big-5 league clubs between 2010 and 2018 shows that most of the money stays within these championships: 66.6% of the total. This percentage reached 69.9% in 2018. This increase indicates that the most expensive transfers involve more than ever players who have already proved themselves in the five major leagues.

Figure 6: recipients of transfer fees invested by big-5 league clubs

AS Monaco heads the rankings of teams having received the most indemnities for transfers to big-5 league clubs between 2010 and 2018. The team of the principality earned almost one billion € in eight years. Many wealthy clubs also figure in the top twenty, while Benfica and Porto are the only two teams outside the five major championships in the top positions of this ranking.

Figure 7: clubs having received the most fees for transfers to big-5 league teams, € million (2010-2018)

4. Financial assessments

To have an optimum understanding of the economics of the transfer market, aside from sums spent and recipients, it is essential to study the net balance sheet for operations at both league and club level. Between 2010 and 2018, big-5 league clubs recorded an accumulated deficit of €7.29 billion. The Premier League is single-handedly responsible for 78.3% of this deficit. This percentage was 85.7% in 2018.

Figure 8: balance sheets for transfers, big-5 leagues

Despite the considerable investments made by Paris St-Germain during the period studied (accumulated deficit of €874 million), Ligue 1 was the only big-5 championship with a positive balance (+€199 million). In 2018, the net balance sheet of transfer operations concerning teams from the French top division reached a historic record of +€333 million.

The rankings of big-5 league teams with the most positive balance on the transfer market between 2010 and 2018 again highlights Monaco’s exceptional case: +€289 million (+€66 million in 2018). In the top ten places, we find five teams from Ligue 1, three from the Serie A and two from the Liga. No current English Premier League club presents a positive balance sheet over the period analysed.

Figure 9: most positive balance sheets for transfers, big-5 league teams

Manchester City (-€1.03 billion) and Paris St-Germain (-€874 million) stand out among teams with the most negative net balance sheets for transfer operations between 2010 and 2018. Five Premier League teams are in the top ten places, as well as two Italians (Juventus and Milan), two Spanish (Barcelona and Real Madrid) and Paris St-Germain.

Figure 10: most negative balance sheets for transfers, big-5 league teams

5. Conclusion

This report illustrates the incredible development of the transfer market having occurred over the last decade in parallel to the economic expansion of the five major European championships. The latter are in a position to invest increasing sums in transfer fees and salaries to attract and keep the top talents worldwide.

The English top division, more than any other championship, occupies a central position. The spatial analysis of the balance sheets of international transfers having involved big-5 league teams illustrates the key role played by the Premier League in the structuration of the market. Between 2010 and 2018, the six international relations with the greatest net monetary flows involve the English top division: -€905 million with France, -€831 million with Spain, -€645 million with Italy, -€582 million with Germany, -€412 million with Portugal and -€369 million with the Netherlands.

Figure 11: main net monetary flows for international transfers having involved clubs in the big-5, by league (2010-2018)

Despite the slight drop in spending observed in 2018 compared to 2017, the economic development of the top of the professional football pyramid suggests that a renewed increase of sums invested in transfer fees will happen in the near future. Established for thirty years, this process has led to a high concentration of talents in the richest clubs. This makes possible the assembly of top performing teams. At the same time, market concentration reinforces the imbalance of competitions.



Monthly Report n°37 - September 2018 - Financial analysis of the transfer market in the big-5 leagues