The 467th CIES Football Observatory Weekly Post presents the 100 clubs in the world with the most followers on four social media: Facebook, X, Instagram and TikTok. Recent UEFA Champions League winners Real Madrid lead the way with 411 million followers, ahead of Barcelona (361 million) and Manchester United (216 million).

Fifteenth, Cristiano Ronaldo’s Al-Nassr is the most followed non-European team (54 million). The Saudis are ahead of Brazil’s Flamengo (also 54 million) and Egypt’s Al-Ahly (51 million). Twenty-five countries are represented in the top 100, with a maximum of 18 clubs for Spain, followed by England (17), Brazil (12) and Mexico (6).

The biggest increases over the past year among the teams in the top 100 were recorded for Real Madrid (+48 million followers), Inter Miami (+31 million), Manchester City (+27 million) and Al-Nassr (+22 million). In relative terms, the biggest growth was observed for Lionel Messi’s Inter Miami (+1,348%).

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England’s Jude Bellingham is currently the player in the world with the highest value on the transfer market. According to the CIES Football Observatory’s statistical model*, after a very successful first season at Real Madrid, with just a few days to go before the Champions League final, his fair price has now reached €280m**. Access the top 100 here.

Manchester City’s striker Erling Haaland is the second highest-valued player (€255m). The outstanding Norwegian goal scorer is ahead of Real Madrid’s Brazilian duo Vinícius Júnior (€241m) and Rodrygo Goes (€221m), as well as teammate Phil Foden (€204m). Also in the top ten are two Arsenal players (Bukayo Saka and Martin Ödegaard), a third Citizen (Julián Álvarez), Barcelona’s prodigy Lamine Yamal, and Bayer Leverkusen’s Florian Wirtz.

In the other positions, Borussia Dortmund’s and Switzerland’s Gregor Kobel tops the table for goalkeepers, Arsenal’s Frenchman William Saliba for centre backs, Manchester City’s Croatian Joško Gvardiol for full backs and Real Madrid’s Uruguayan Federico Valverde for defensive midfielders. Endrick Felipe from Palmeiras (on loan from Real Madrid) has the top estimated transfer value among non-European based players (€92m).

* Built on around 5,500 paid transfers, the CIES Football Observatory’s statistical model explains more than 85% of the differences in the fees invested by clubs on the basis of criteria such as age, length of contract, minutes, the proportion of the latter as a starter, the sporting level of matches played, results, the economic strength of the player’s club and league, that of potential buyers, the level of inflation, etc.

** Estimates refer to 100% of transfer fees, including add-ons, with no consideration of eventual buy-out clauses.

Women’s football steadily grows and the process of professionalisation is continuing. Although still comparatively less available than for men, data on the demographic profile of female players is now more accessible for women too. The 96th Monthly Report of the CIES Football Observatory analyses the composition of 223 teams from 19 leagues around the world: 14 European and 5 non-European.

On average, the clubs studied played with footballers aged 25.2. Northern European teams are the most focused on using young female footballers, while two non-European leagues are the oldest: Brasileiro Feminino and the NWLS in the USA. The figures for today’s UEFA Champions League finalists are 27.2 years for Olympique Lyonnais and 25.9 years for Barcelona.

In terms of the main origins of expatriates, with 159 women footballers playing abroad in the leagues studied, the United States confirms its leadership in this field. Canadians and Swedes are also migrating in large numbers (60 expatriates in both cases). The wide range of origins involved (97 nationalities) bears witness to the geographical expansion of women’s football.

Clubs in financially stronger leagues tend to rely on more experienced players, as well as on more footballers imported from abroad. This is particularly the case for the English Women’s Super League, where the average age of players in the teams is 28.8 years, and where expatriates played 61.3% of the minutes. Olympique Lyonnais are at 51.1% and Barcelona at 27.3%. May the best team win!

>>> Full report

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Good squad planning is a key factor in the success of clubs. The 465th CIES Football Observatory Weekly Post ranks almost 800 clubs from 59 leagues around the world according to a continuity index that considers the stability of the squad, its age structure and the contract policy*. This allows us revealing the teams that are both the most stable and the best prepared to maintain a good level of stability in the seasons to come.

Arsenal tops the table ahead of another English team qualified for next season’s Champions League, Aston Villa, with Premier League winners Manchester City fourth. Germany’s Borussia Mönchengladbach are third, suggesting an improvement in performance after a disappointing 2023/24 season, provided the club does not decide to dramatically change its policy. City Football Group’s members New York City are fifth.

In the top ten positions of the rankings also are other clubs with an outstanding squad management policy such as English Premier League’s Brentford, the Belgians of Union St-Gilloise, German champions Bayer Leverkusen, the Ukrainians of Rukh Lviv and Spanish Liga’s Real Sociedad. At the opposite end of the table, we mainly find under-performing teams from leagues with a relatively low level of competitiveness.

* Stability is measured by the number of players fielded in the league over the last three seasons, age structure by the percentage of minutes in the current season by footballers aged 31 or over (excluding goalkeepers) and contract policy by the proportion of minutes by footballers whose contracts expire no later than the end of 2025. The continuity index is the average of the three variables indexed on a base of 100, with the maximum for the lowest turnover and the lowest dependence on ageing or short-contract players.

>>> All data

The 464th CIES Football Observatory Weekly Post presents the outfield footballers whose performances have had the greatest impact during the 2023/24 season in 54 leagues around the world. The impact score was calculated by taking into account players’ performances in six areas of the game, domestic league minutes and results. The highest value for any position was recorded for Manchester City’s Spaniard midfielder Rodri.

Another midfielder, Switzerland’s Granit Xhaka of German champions Bayer Leverkusen, comes second. For the other positions, the highest impact scores were measured for Portuguese Rúben Dias among centre backs, his teammate Kyle Walker among full backs, Germany’s Florian Wirtz among attacking midfielders, England’s Bukayo Saka among wingers, as well as Argentina’s Lautaro Martínez among centre forwards.

Outside the big-5, the highest impact values per position were measured for Olivier Boscagli of Dutch champions PSV Eindhoven for centre backs, Saud Abdulhamid of the Saudi side Al-Hilal for full backs, his teammate Sergej Milinković-Savić for defensive or central midfielders, Rafa Silva of Benfica for attacking midfielders, Johan Bakayoko of PSV for wingers, as well as Viktor Gyökeres of Sporting CP for strikers.

>>> Top 100 overall & top 20 per league

Issue number 95 of the CIES Football Observatory’s Monthly Report presents the migration trends observed over the last five years in 135 men’s leagues spread across 88 national associations around the world. A new record in the presence of expatriate footballers was recorded in 2024. Since 2020, their number has risen by almost 20%.

The import of players from abroad is a phenomenon that now concerns a greater number of clubs and leagues around the world. Player mobility is increasingly taking place through transnational transfer networks, not just for the most talented footballers, but also for players at lower levels of professional football.

In particular, we are seeing an increase in the migration of players from more competitive associations to less developed footballing countries: the French to Luxembourg and Switzerland, the Argentines to Peru and Chile, the Brazilians to South Korea and the United States, the Croats to Bosnia, the English to Scotland, the Germans to Austria, and so on.

Three countries stand out as the main exporters of players: Brazil, France and Argentina. While Brazilians remain the most represented abroad, over the last five years their numbers have grown much less (+86 expatriates) than those of the last two world champions: France (+273) and Argentina (+220).

>>> Full study